Q4 2022 NEWSLETTER

JOHN PLEW CEO/Founder

As we go into the holidays, I want to wish everyone a warm holiday season. Thank you for your hard work and dedication throughout this year. We are so grateful for your efforts.

Although many eagerly await a new year and a fresh start, I find myself thinking of the last year and feeling proud of the things we made happen for not only our company, but for our guests. After a slow start to FY 2022, Q1 2022 ended with a bang and continued into the first two months of Q2. The end of Q2 as well as Q3 resulted in slowing sales trends across the company. I feel optimistic that together with you, we will build on our collective strengths in Q4 and end the year on a high note. Because we have a strong brand and foundation the future looks bright as we continue to grow the company with new store opening in Addison, TX Summer 2023 and Glendale, AZ December 2023.

We will be closed Thanksgiving Day, Christmas Eve and Christmas Day.  Enjoy this time with your friends and loved ones. I could not be more excited about whatโ€™s in store for next year, and for the opportunity to work with all of you to make it happen.

Thank you again for all your efforts in helping us rebuild our business in the post COVID Era. Wishing you and your family a very happy holidays and best wishes for the new year.


Q4 Anniversaries (5+ Years)

SERGIO PATINO, Tanasbourne (12 years)

DAVID CRAVEN, Tempe (11 years)

HOWARD LEE, Desert Ridge (10 years)

EDUARDO CENDEJAS, WSQ (6 years)

OMAR SANCHEZ, Preston Hollow (5 years)

DAVID MALDONADO, Glade Parks (5 years)


Thirsty Lion is now on TikTok!

We are excited to announce that this month Thirsty Lion has joined TikTok! We hope to further share who we are as a brand to the community, all while joining in on the latest TikTok trends. Make sure to give us a follow!


September Dine To Give Results Are In


The September Dine to Give School program was a success! 32 schools participated and we donated over $1,500 to support local education.

Participating sales from the program reached almost $16,000, a 40% increase from last year! We are excited to host Dine to Give for many years to come.


Our Ugly Sweater Contest is Back!

Friday, December 16

Staff at each location will select a 1st place and 2nd place winner. ~ 1st Prize $100 Visa Gift Card ~ 2nd Prize $50 Visa Gift Card

1st place winner from each store will be entered into the grand finale and the corporate office will vote for the Grand Prize

Grand Prize Winner will receive gift package valued at $150. Included is assortment of gift items from our vendors and partners.


Guest Feedback

Going Above & Beyond
Everyday our teams work hard to provide the best guest experiences. And, everyday we receive great comments from guests. Here are just a couple of recent guest comments.

Notable Guest Comments


Free Wellness Tools

One of the benefits free to all of our employees, is an Employee Assistance Program (EAP) offered by Principal.

EAP offers services to you or your family members in the following areas:

~ Counseling ~ Financial Wellness ~ Legal and Identity Theft Services ~ Work/Life Web Services Like Education about Elder Care

Principal EAP Flyer

Defend Yourself Against Robo-Text Scams

Robo-call and robo-text scams are on the rise during the holiday seasons. It's critical to make sure you're protected against these attacks.

~ Do not respond to texts from unknown numbers ~ Never share sensitive personal or financial information by text ~ Be on the lookout for misspellings, or texts that originate with an email address ~Think twice before clicking any links in a text

More Information


GM Chef Summit 2022

The 2023 GM & Chef Summit was held in Santa Barbara, California. We want to thank all our vendors and partners who made it happen. We enjoyed 3 days of team building, learning from one anther and dining together.

Santa Barbara Photo Gallery


FOLLOW OUR INSTAGRAM PAGE

Want to become a Instagram contributor?  Ask a manager about submitting photos for our official Thirsty Lion page!